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File #: 24-6258   
Type: Items Associated with Public Hearings Status: Agenda Ready
File created: 11/13/2024 In control: City Council
On agenda: 12/12/2024 Final action: 12/12/2024
Title: Approve an ordinance approving the service plan for the Austin Tourism Public Improvement District, composed of hotels with one hundred or more rooms, levying a special assessment on the properties in the district and establishing the method of assessment to enhance services and undertake improvements, including activities related to marketing, business recruitment, and promotion for the district. Funding: For Fiscal Year 2024-25, the ATPID is projected to allocate $4.2 million in revenue the City would be eligible to receive under the ATPID Service Plan. Actual revenue is dependent on the eligible activities that will occur under the service plan. Revenue is expected to increase in future years. Related to Items #75 and #86.
Attachments: 1. Draft Ordinance, 2. Exhibit 1 - Service Plan, 3. Exhibit 2- Assessment Roll, 4. Recommendation for Action
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Posting Language
Title
Approve an ordinance approving the service plan for the Austin Tourism Public Improvement District, composed of hotels with one hundred or more rooms, levying a special assessment on the properties in the district and establishing the method of assessment to enhance services and undertake improvements, including activities related to marketing, business recruitment, and promotion for the district. Funding: For Fiscal Year 2024-25, the ATPID is projected to allocate $4.2 million in revenue the City would be eligible to receive under the ATPID Service Plan. Actual revenue is dependent on the eligible activities that will occur under the service plan. Revenue is expected to increase in future years. Related to Items #75 and #86.

De
Lead Department
Austin Convention Center.

Fiscal Note
For Fiscal Year 2024-25, the ATPID is projected to allocate $4.2 million in revenue the City would be eligible to receive under the ATPID Service Plan. Actual revenue is dependent on the eligible activities that will occur under the service plan. Revenue is expected to increase in future years.

Prior Council Action:
September 14, 2023 - Council approved the draft service plan and petition language for the creation of a proposed Austin Tourism Public Improvement District (ATPID or District) on an 8-0 vote.

For More Information:
Trisha Tatro, Director, Austin Convention Center Department, 512-404-4218; Katy Zamesnik, Assistant Director, Austin Convention Center Department, 512-404-4208.

Additional Backup Information:
The purpose of the ATPID will be to provide special supplemental services relating to increased marketing and sales initiatives, sales incentives to retain and secure meetings and conventions at the Austin Convention Center and the Palmer Event Center, sales incentives to retain and secure additional citywide, transient and group business at individual District hotels, and research to assess the impact of the ATPID marketing and sales initiatives...

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